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Tripling online sales while increasing ROAS with a focus on retargeting and optimizing organic assets with AdEspresso

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Born after a chat around the kitchen table, and firstly aimed at finding a simple way of bringing a natural boost to founder Carol’s recipes, Sugar and Crumbs are a British e-commerce company specializing in all things “cake”. 

Download this case study and learn how Sugar and Crumbs used AdEspresso to:

-Increase their online presence with their Facebook group with more than 25k members and their bi-weekly Facebook live sessions with 10k views organically.
-Increase their sales by 3x while accelerating their ROAS by 66%.

Sugar and Crumbs used AdEspresso to rapidly A/B test ads and identify the best performing one, allowing them to reduce CPA